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ACCREDITED SKILLS PROGRAMME

Marketing Resources

SETA Learnership Training Services
Overview Duration Delivery Method Who Should Attend Prerequisites Unit Standards
Overview
Overview

The programme will provide the learners with an ability to determine criteria for expertise and resources and establish the recording of these resources. They will be able to report on the recording of these resources and expertise. Learners will identify and solve problems pertaining to the determination of expertise and resources. They will work effectively with others in the establishment of expertise and resources. They will also be able to identify and solve problems pertaining to marketing resources and their usage and allocation. They will be taught how to work effectively with others in the utilisation and allocation of marketing resources as well as identifying and solving problems related to team effectiveness. The learner will be able to work effectively with others when monitoring team's effectiveness against objectives. They will also be able to identify and solve problems related to the achievement of marketing performance standards.

Duration
Duration

This programme is run over 3 days.

Delivery Method
Delivery Method

Training times can be arranged according to your date and times requirements, delivered virtually or on-site at your premises by one of our professional facilitators.

Who Should Attend
Who Should Attend

This programme is intended for candidates in the Marketing Environment. The aim is to equip them with skills and knowledge required to be able to meet marketing objectives with available resources.

Prerequisites
Who Should Attend

Learners should be competent in Mathematical Literacy and Communication at NQF level 3 or equivalent.

Unit Standards
Unit Standards

Identify expertise and resources NQF Level 4 (3 credits)
(252195)

Learning outcomes:

  • Determine criteria for expertise and resources
  • Establish and record expertise and resources
  • Report on expertise and resources

Identify and use marketing resources to meet objectives NQF Level 4 (4 credits)
(252197)

Learning outcomes:

  • Demonstrate an understanding of marketing objectives and resources
  • Identify and assess the marketing resources required for a marketing activity
  • Use marketing resources in meeting objectives
  • Account for marketing resources

Apply marketing teamwork strategies NQF Level 4 (4 credits)
(252201)

Learning outcomes:

  • Identify the structure and purpose of a team
  • Describe effective groups and identify group stages
  • Describe and apply the roles and responsibilities required to work in a team
  • Identify factors that affect a team in the workplace
  • Respect personal, ethical, religious and cultural differences to enhance
    interaction between members
  • Review the effectiveness of the team and own participation in the team

Meet marketing performance standards NQF Level 4 (4 credits)
(252194)

Learning outcomes:

  • Marketing objectives are established
  • Demonstrate an understanding of marketing performance standards
  • Follow instructions to meet standards
  • Report on marketing objectives progress
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Accredited Skills Programmes

Business Adminstration

Business and Office Administration

Business Etiquette and Ethics

Business Writing Skills

Frontline Reception Etiquette

Planning and Coordinating Business Meetings

Report Writing Skills

Bridging the Gap

Computer Literacy

Work Readiness

Contact Centre

Call Management

Customer and Sales Techniques

Customer Interaction

Debt Recovery

Implement Contact Centre Activities

Inbound Contact Centre Skills

Outbound Contact Centre Skills

Performance and Coaching

Problem Solving Skills

Service Excellence

Service Levels and Statistical Data

Team Performance and Safety Awareness around the Workplace

Time and Stress Management

Entrepreneurship

Create a Business Plan

Deal with HIV/AIDS

Finance And Set Up A New Venture

Improve New Venture Performance

Identify and Demonstrate Entrepreneurial Ideas and Opportunities

Manage Customer Service

Manage Contracts And Production

Manage Administration And Negotiate An Agreement

Manage Finances

Manage People

Manage Marketing and Sales

Manage Staff

New Venture Financial and Industry Aspects

Produce a Business Plan

Research and Viability of a New Venture ideas

Understanding Marketing

Information Technology

Client Server Networking

Computer Programming Principles and Fundamentals

Computer Systems and the Use of Computer Technology in Business

Computer Technology Principles

Computer Technology Principles and Support

Configure, Operate and Administer Server Computer and Peripherals

Database Access

Data Communication and Networking Support

Design a LAN for Developmental Office and Enterprise Development

Introduction to Computers

Microsoft Access

Microsoft Excel

Microsoft Outlook

Microsoft PowerPoint

Microsoft Word

Network, Concepts, Architecture and Standards

Using the Internet

Work Effectively as a Team Member within a Developmental Project Environment

Management

Change Management

Diversity and Conflict Management

Ethics and Knowledge Management

Human Resources Management

Leadership and Motivational Skills

Organisational Standards and Performance Monitoring

People Management

Performance Management

Presentation Skills

Relationship Management

Results-based Management

The Code Of Conduct And Customer Service Standards

Time Management

Leadership

Project Management

Assist with Project Implementation

Assist with Project Planning

Participate in Project Budgeting and Risk Management

Project Management Introduction

Supervise a Project Team

Sales & Marketing

Close a Deal with a Customer

Customer Management

Customer Sales Management

Develop Customer Needs and Relationships

Identify Product Features, Advantages and Benefits to the Customer

Marketing Customer Interaction

Marketing Ethics and Code of Conduct

Marketing Information

Marketing Strategies

Marketing Resources

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iLearn is a national learning solutions company that works together with forward-thinking companies to grow their people and their business. We specialise in digital and accredited learning programmes that create continuous and purposeful learning environments within organisations.

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